Nvidia Release Playstation 4 Due Considered Not Profitable

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Most gamers today of course is focusing on lunge AMD, given the processor manufacturer's position as the top choice for strengthening Sony's latest-generation consoles - Playstation 4 . Although not yet officially announced, Microsoft is also believed to strengthen their product next XBOX APU from the cold hands of the same. Then what about Nvidia ? Certainly many gamers are curious about the doings of the competitor's. Apart from their involvement to build the first XBOX and Playstation 3, Nvidia does not seem too keen to participate in the development of next-generation consoles. Why? Why did they let AMD cornered the market on this one?

Senior VP of Content and Technology from Nvidia - Tony Tamasi unlock the reasons behind this decision to the gaming website GameSpot. He acknowledged that there was a negotiation that occurs between console manufacturers and Nvidia, but Nvidia ended reluctance to lend their technology.

 Highlighting the Playstation 4, Tamasi said that disagreements between Sony and Nvidia price being the main reason. The price offered by Sony to be unprofitable. Had played earlier in the console market, Tamasi confirmed that Nvidia understand the mechanisms and tradeoffs they have to shoulder so get into the market on this one.

Do not feel the loss allowing Nvidia AMD next-gen consoles monopoly? Tamasi believe that there are a myriad of new products that will be able to catch them in the console market in terms of business. Therefore, they are not at all worried. However, he reminded that this decision was not because Nvidia can not compete with AMD's technology. It's all about business ..

Nvidia admitted had been a negotiation with Sony, but failed to reach an agreement because the bid price of the Sony which is considered unfavorable.

Pursuing quantity in massive quantities, it is common knowledge that the production of the console market is not necessarily a "honey" that will make the developers of the technology behind a significant profit. But for AMD who were experiencing financial problems are complicated, the dominance of the console market of course a very special blessing they need.